SEO Strategy: BA in Business Economics
URL Structure​
- https://www.uagc.edu/online-degrees/bachelors/business-economics
- Clean, descriptive, keyword-rich, aligned to UAGC conventions.
Title Tag​
- Option 1: Bachelor of Arts in Business Economics Online | UAGC
- Option 2: Online Business Economics Degree (BA) | UAGC
- Keep ≤60 characters.
- Includes degree type + “online” + UAGC brand.
 
Meta Description​
- 
Draft (≤160 characters): Earn your BA in Business Economics online at UAGC. Build skills in data analytics, applied economics, and business strategy for in-demand careers. 
Headings (H1–H3 Outline)​
H1:
- Bachelor of Arts in Business Economics Online
H2s & H3s:
- 
About the Business Economics Degree - Blend of economics theory and practical business applications.
 
- 
What You’ll Learn - Program Learning Outcomes (PLO): analytical thinking, econometrics, AI integration, communication .
 
- 
Business Economics Degree Courses - Core (15), highlights: AIS 300 Data Analytics, ECO 490 Capstone .
 
- 
Career Paths with a Business Economics Degree - Financial analyst, market analyst, economist, strategist .
 
- 
Why Choose UAGC for Business Economics? - WSCUC accreditation and flexible online format.
 
- 
Transfer Credits & Admissions - “Transfer approved college credits toward your bachelor’s program” .
 
- 
Frequently Asked Questions (FAQ) 
Keyword Strategy​
Primary Keyword (high intent):
- BA in business economics ( 200-210 Us searches, medium difficulty)
- Business Economics Degree Online (~1,000–1,500 US searches, medium difficulty)
Supporting Keywords:
- Ba in business economics program
- Online economics degree
- Business economics major careers
- Accredited online business degree
- Data analytics and economics
Topical Questions (People also Ask" (PAA) feature on Google):
- What can you do with a business economics degree?
- Is a business economics degree worth it?
- Does UAGC offer an accredited economics degree?
- What jobs can I get with a BA in business economics?
- How long does it take to complete an online business economics program?
Entity List (for semantic SEO)​
Academic & Program Entities
- Business Economics (academic discipline)
- Bachelor of Arts (degree type)
- Undergraduate program
- Quantitative methods, econometrics, applied economics
- Data analytics, AI, machine learning, data visualization
Skills Entities
- Analytical thinking, critical reasoning, problem-solving
- Fiscal policy, monetary policy, trade policy
- Research design, economic forecasting
Career Entities
- Financial Analyst, Market Analyst, Economist
- Business Strategist, Policy Analyst, Risk Analyst
- Business Intelligence Analyst
Workforce & Industry Entities
- U.S. Bureau of Labor Statistics (BLS)
- U.S. Chamber of Commerce
- World Economic Forum
- McKinsey & Company
Institutional & Compliance Entities
- University of Arizona Global Campus (UAGC)
- WASC Senior College and University Commission (WSCUC)
SERP Landscape​
- Competitors: ASU Online, SNHU, WGU
- Content depth: 1,800–2,200 words, rich in entities, FAQs, outcomes.
- SERP features: FAQs, Featured Snippets, BLS job outlook stats.
- Recommendation: Build long-form content with Q&A blocks and structured data.
CRO Elements​
CTAs
- Primary: Request More Information (above the fold).
- Secondary: Apply Now (after Career Outcomes).
- Support: Chat with an Advisor.
Microcopy Enhancements
- Reassure form-fill: “It only takes a minute—no obligation.”
- Place trust signals: accreditation, average class size (<22 students), transfer credit policy.
Trust Signals
- Accreditation statement (WSCUC) .
- BLS job growth stats (Example: +6.9% business/financial, +9.2% economists) .
Structured Data (Schema)​
- FAQPage schema: For PAA-style questions.
- EducationalOccupationalProgram schema: Connect program → careers (SOC codes).
- Organization schema: UAGC institutional info.
- BreadcrumbList schema: Ensure clean navigation.